In the chip and chip technology industry, chipmakers are struggling to meet demand for chips that can help boost productivity, cut the cost of power and protect against power surges.
But now that demand has reached a tipping point, the chipmaker is facing a choice: make a smaller, cheaper chip that could power a growing number of devices or focus on a bigger, more complex chip that might be less useful but more difficult to design.
That choice, some industry experts say, could shape the future of chipmaking for decades to come.
In the chip technology world, chipmaker chipmaker Chipzilla is betting big on its chip, which it calls the chip-on-chip processor.
The chipmaker, which is based in Scottsdale, Ariz., is selling chips that run on its latest generation of chips, known as the chip on a chip (POC) platform.
The chips are smaller, lighter and easier to build, with higher speed and more integrated circuits.
Chipzilla says its chips are more power efficient and cost less to produce than rival chipmakers because they use more transistors.
The chips also offer greater flexibility to build a new type of chip, called a gate, that can be programmed to carry out different tasks.
Chipzone says its chip will be used to power devices like smartwatches, smart refrigerators, solar panels and wireless chips for airplanes.
The company said last week that it expects its chip to be used in nearly every smartphone and tablet in the next few years.
Chipmaker chipmakers have been trying to stay competitive against rival chip makers in the semiconductor and chip industry, as well as in other areas.
Chip maker chipmaker TSMC Corp., which has a manufacturing plant in Arizona, has been looking to replace chips made by Intel Corp. and other companies.
TSMC said last year that it will build a $100 billion chip plant in Chandler, Ariza.
But the company has been slow to develop and test the new chip in large-scale production.
TSM said the new chips would be made at a partner’s facility in Mexico.